How do you make a new savings account look and sound exciting? If it's 1984, and you're United Permanent Building Society, you might throw 10 dancers in white spandex at the problem. They're doing an energetic jazz dance routine on a highway dwarfed by a giant speedometer because the new account is called 'AcceleRate'. The ad captures a moment when account holders maintained their banking records in hardcopy booklets called passbooks.

It's also a reminder of the rapid consolidation of financial institutions in Australia during the financial deregulation of the 1980s. United Permanent was later acquired by National Mutual and the Royal Bank of Canada in February 1986 to form the National Mutual Royal Bank, which was sold to ANZ Bank in March 1990. Uluru appears in the ad at the end of the highway because it was a recurring symbol in United Permanent's logo.